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Rosanne Somerson

Rosanne Somerson

PRESIDENT, RHODE ISLAND SCHOOL OF DESIGN, PROVIDENCE RI

Rosanne Somerson, a person with deep roots at her alma mater, has been named 17th president of Rhode Island School of Design. Her appointment comes after an extensive search during which the acclaimed designer and educator has been serving as interim president. “President Somerson is a gifted, inspiring leader with great integrity, humility and vision, and is the perfect fit for RISD,” notes Board of Trustees Chair Michael Spalter. “Her experiences as a RISD student, alumna, faculty member, department head, provost and interim president provide a depth of knowledge and almost instinctive understanding of the institution that no other candidate could match. She has also shown the collaborative leadership style and informed vision RISD needs to expand its role in advancing global innovation in the 21st century.” Prior to her appointment as interim president, Somerson served as provost from 2012 ‒ 14, leading the effort to hone and rearticulate RISD’s academic vision. She was instrumental in the creation of the college’s current strategic plan. In that same period, Somerson also co-edited The Art of Critical Making: Rhode Island School of Design on Creative Practice (2013, Wiley) with Mara Hermano, a book that sheds light on what makes a RISD education meaningful and relevant. Somerson earned her BFA in Industrial Design from RISD in 1976, specializing in Furniture Design.
president.risd.edu

Jeff Berg

Jeff Berg

Creative Director, Haberman, Minneapolis MN

Minneapolis agency Haberman has brought Jeff Berg on board as creative director, from Target, where he was also creative director. Before joining Target, Berg spent nearly a decade with Olson, where he was also a creative director. And prior to Olson, he was a designer at retail-focused brand marketing agency Fame. He began his career as an art director at Nickelodeon (the very same) in New York. As for why the move to Haberman? “It’s not often your personal and professional missions can align ‒ but at Haberman, I work with people who are making a difference in the world every day. How could I say no to that?” said Berg. “This agency has always been ahead of the curve and not just because of its mission ‒ this shop firmly believes in creative exploration. I’m looking forward to finding new, electrifying ways to tell our clients’ pioneering stories.”

Elizabeth Woodworth

Elizabeth Woodworth

vice president of communications and community engagement,
SFI, Washington DC

The Sustainable Forestry Initiative has named Elizabeth Woodworth as Vice President of Communications and Community Engagement. Woodworth oversees all external communications, including media coverage, public relations, website content and social media channels. She is also responsible for marketing the SFI brand, including developing messaging and materials to raise global brand awareness and educate audiences about the benefits of the SFI program. Prior to joining SFI, Woodworth worked in the forest sector where she was responsible for customers in the U.S., Europe and Asia. Her work also involved raising awareness of the importance of forest certification in responsible sourcing. She also brings hands-on brand management and marketing experience. Woodworth reports Kathy Abusow, President and CEO of SFI Inc.

paul walker

paul walker

vice president, brand initiatives, racine WI

In keeping with its 50-year commitment to delivering results-focused strategy and creative to its clients, Design North has promoted Paul Walker to Vice President, Brand Initiatives. In the new position, Walker collaborates closely with clients in mapping the strategy to position brands for sales success by isolating compelling point-of-difference at retail. He also supervises the work of staff Brand Strategists at Design North and continues to supervise Project Management staff sitting on-site with clients. With a Master’s degree in Research Methodology and Persuasion, Walker’s career work has been in market research, brand management, point-of-sale marketing, advertising, public relations and broadcast journalism.

Daniel Andersson has been named Creative Director at Spring Design Partners in NYC. He reports directly to President/ECD Ron Wong and Managing Director Megan Labot. With more than 15 years experience, Andersson has worked for The Brand Union in Sweden and New York, where he led the Consumer Branding Practice for nearly eight years.

Catch New York hires Marco Cigini as the agency’s first executive creative director. Co-founder & Managing Partner Joseph Perello comments: “Marco has excelled in the action sports world, with a focus on brand building rather than paid media. He’s made engaging films for BMW, worked on famous campaigns for Nike, Staples and Wendy’s and recently won a Clio for his work with Jay Z.

Jan Sabach has opened a new graphic design studio in Northampton MA. Called Code Switch, the firm specializes in corporate identity, logos and brands.

Derek Bitter is a Group Creative Director at Colle + McVoy. He joined C+M from Olson, and has spearheaded creative efforts for Bauer Hocky, Nike, SuperValu, Target, and the Minnesota Wild. Says Mike Caguin, CCO: “Derek is really good at growing brands through content creation across all mediums, which is exactly where the world is going.”

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