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Pictured above all eight Minnesota AIGA fellows (left to right):
Joe Duffy, Monica Little, Eric Madsen, Peter Seitz, Sue Crolick, John DuFresne, Heather Olson, Tim Larsen
(Photograph: Ken Friberg, Rat Race Studios)

AIGA Minnesota Chapter


The Minnesota chapter of AIGA recently selected John DuFresne, Monica Little, and Heather Olson as recipients of the distinguished AIGA Fellow Award. They join previous Fellows: Peter Seitz, Tim Larsen, Sue Crolick, Joe Duffy, and Eric Madsen. The program recognizes designers who have made a significant contribution to raising the standard of excellence in practice and conduct within their local design community as well as their local AIGA chapter. The award is the highest honor an AIGA chapter may bestow upon one of its members. John DuFresne is a champion of quality graphic design education and is now a Professor and Chair of the Graphic Design Department for the College of Visual Arts (CVA). Monica Little established Little & Company in 1979, encouraging and paving the way for women and new college graduates to become design entrepreneurs, while serving clients such as Target, Microsoft, American Craft Council, Wells Fargo and Way to Grow. Heather Olson has been integral to shaping and growing AIGA Minnesota off and on for 30 years. Through her leadership, volunteerism, mentorship, facilitation, and advocacy, Olson helped to build the Minnesota chapter’s design community to its Top 5 status in the nation today. She spent the first half of her career as a practicing graphic designer, then shifted into marketing and recruitment for The Office of Eric Madsen, Larsen Design, and now Franke+Fiorella where she is Marketing Director.


Sean Dougherty

Creative Director and Director, Brand New School, LOS ANGELES CA

Twelve years ago when Brand New School opened its doors in California, Sean Dougherty was among the first employees. He worked his way up to Senior Art Director before leaving ‒ and he is now back as Creative Director and Director. In the interim, he worked at Superfad in New York and the design house Golden Lucky. Born in Orange CA, Dougherty earned his BFA in Advertising/Graphic Design from Art Center College of Design. Clients have included MTV, FUEL TV, CMT, Target, Starwood Hotels, Ritz Crackers, Macy’s, Bloomberg, McDonald’s and Virgin Media.


Garrett Fresh and Jennifer Szambecki


Marketing communications agency Greteman Group has added two new team members to its Chief Operating Group. Agency leadership now includes Senior Art Director Garrett Fresh and Brand Director Jennifer Szambecki. Both were made Associate Vice Presidents. Current Chief Operating Group member Ashley Bowen Cook was promoted to Vice President. The Chief Operating Group is responsible for providing strategic leadership for the agency. Other members include Sonia Greteman, President and Creative Director, and Deanna Harms, Executive Vice President. “Our leadership team helps fuel our value-based, results-driven marketing approach and compelling, move-the-needle creative,” says Greteman, “These recent changes will help us maneuver even more strategically and efficiently.”


Mauro Porcini


To the newly created position of Chief Design Officer, PepsiCo has named Mauro Porcini. Porcini is responsible for “infusing design thinking” into the organization and culture, and to bring creativity and innovation to its brands and branding. His portfolio includes beverages such as Pepsi, Gatorade and Tropicana, as well as snacks such as Lay’s and Doritos. He has owned a design firm and has worked inhouse for 3M since 2002.


Suzie Ivelich

Managing Director, Landor Associates, San Francisco CA

Landor Associates announces the arrival of Suzie Ivelich to its San Francisco office as its new Managing Director. Ivelich possesses over 15 years of industry experience, and this marks a return for her; she joined Landor’s San Francisco office for the first time in 1998 as director within its corporate identity practice. Ivelich’s experience includes a wide range of disciplines, including employee engagement, brand identity development, naming, and positioning. She is now overseeing the strategic and operational aspects of the business; creative direction and quality assurance; and new business and talent development. Following her departure from Landor, Ivelich went on to open Wolff Olins’ San Francisco office and established two of her own agencies, Ivelich Stone and Captain Brands, where she has been up to now. Among her work while Principal of Captain Brands, Ivelich partnered with GE in building its brand on a global scale. Ivelich began her career at Dentsu in Tokyo and then joined Accenture upon her return to the States. She has degrees from Stanford and Northwestern.


Mark Ganton, a Principal of the multidisciplinary branding and advertising firm of Brian J. Ganton & Associates, was honored for his “extraordinary contributions of time, talent or treasure that have greatly advanced the mission of Seton Hall University” at the recent annual alumni awards gala. Ganton was recognized for his vision, leadership and continued dedication to the University ‒ currently on the Seton Hall Board of Regents, he served as President of the Seton Hall Alumni Association from 2009 to 2011. Among his many contributions, Ganton was lauded for teaching and advising classes students on best practices in marketing and advertising. Named one of New Jersey’s 40 most dynamic business leaders under the age of 40 by NJBIZ, as well as a “Person to Watch” by GDUSA, Ganton has led and managed marketing initiatives, advertising and brand development for a diverse portfolio of businesses including award-winning work for Construction Specialties, DuPont, Oldcastle, Pergo, Reader’s Digest and Rubbermaid.

Mad*Pow adds Rich Woodall as a Visual Designer. He comes to Mad*Pow with 18 years of graphic design/illustration experience. A month after high school graduation, he was plucked by Fruit of the Loom’s Sports and Licensing Division. He honed his illustration skills there, then became Art Director for Logotel, overseeing designs for its apparel lines, including Dr. Seuss and South Park. In 2000, Woodall “heard the siren song of the Internet,” spending the next 12 years at PixelMEDIA. The 50-person Mad*Pow experience design agency based in Portsmouth NH is headed by Amy Cueva.

Chris Roe, Founder and Executive Creative Director of motion graphic design studio, Fish Eggs, has hired TJ Welch as Executive Producer and Andrew Marshall as Senior Designer. In adding Welch, Fish Eggs is further strengthening their live-action production capabilities. He has more than 12 years of design, branding, marketing and production experience. With Andrew Marshall, Fish Eggs adds an Emmy-award winning designer with eight years of experience in Broadcast Animation.

TFI Envision, Inc. names Catherine Smith as Communications Coordinator. Her background is in communications, marketing, demand planning and logistics. She comes to the Norwalk CT design firm after a 25 year career at Ricoh. Since 1975, TFI Envision, Inc. has specialized in developing branding strategies and systems, digital, web and social media solutions, corporate communications programs, and packaging and promotion solutions.

Rosemary Murphy has been named the 2012 AIGA Philadelphia Fellow, the highest award the chapter can grant. She has more than 25 years of experience in the graphic design business. She is founder and Creative Director of Murphy Design, as well as adjunct faculty member at Moore College of Art & Design. Murphy has successfully designed projects for a variety of sectors, including financial services, Fortune 500 companies, small businesses, nonprofit organizations, hospitality industry, colleges and universities. She has also served the AIGA chapter in numerous capacities.

Late this summer, Maruchi Santana, the Chief Client Officer at Parham Santana, served as a judge for the 2012 Miss Teen USA® Competition. The event took place at Atlantis, Paradise Island in the Bahamas. Santana was chosen because she has devoted much of her energy and effort throughout her 20+ years in the business to empowering women and teen consumers. Working with clients such as Teen Vogue, Target, and Girl Scouts of the USA, to name a few, she has stayed connected by constantly communicating with teens. At the time of her selection, she said: “It’s a thrill and an honor to help select a teen representative who will provide a great role model and promote confidence, leadership and values to other teens around the world.”

Clara Henning has been appointed to the newly created position of Director of Strategy and Innovation at Dragon Rouge’s New York office. She has ten years of experience in branding, most recently as Senior Strategist at Siegel+Gale. Prior to that, she worked at Vivaldi Partners and Desgrippes Gobe. Clients across many disciplines include Wrigley’s and Pepsi, HP and SAP, Johnson & Johnson and Novartis, and Ruth’s Chris and Mitchell’s Fishmarket. She holds an MA in Global Marketing Communications and Advertising from Emerson College in Boston.

Jeremy Gilberto joins Red Tettemer as Art Director, having held the same post at Arc Worldwide/Leo Burnett in Chicago. Reporting to Executive Creative Director and Partner Steve O'Connell, Gilberto is working on the Dial for Men, Century 21 and Planet Fitness accounts. “What drew me to RT+P,” he says, “was their 'idea is boss' philosophy ... not to mention the free beer.” His work has been featured in CMYK Magazine's Top 100 New Creatives.

Zambezi, a Venice Beach CA-based branding firm, has upped Kevin Buth to Creative Director. The fourth employee in at the firm, he has worked on campaigns for vitaminwater, popchips and Sprite as well as on the Jennifer Aniston Sex Tape viral film which made it to No.1 onYouTube's Most Viewed Today list. He works closely with Zambezi co-founder and Executive Creative Director Brian Ford, helping oversee and manage all company accounts.